STOP LEAVING MONEY ON THE TABLE
Looking for a cost-effective and measurable way to build stronger relationships with your customers AND increase revenue? You may be underestimating the power of email marketing.
At adirectly ® we have seen firsthand the incredible ROI that email marketing can deliver. The average ROI for email marketing is 42:1. That means that for every dollar you spend on emails, you can expect to generate $42 in revenue. That's an incredible return on investment!
THE POWER OF BUILDING STRONG CUSTOMER RELATIONSHIPS
This incredibly effective tool allows you to communicate directly with your customers in a personalized and targeted way. By sending relevant and timely messages to your customers, you can build stronger relationships with them and increase their lifetime value.
And with email marketing automation tools, we can easily set up automated campaigns based on customer behavior, such as abandoned cart reminders or post-purchase follow-ups.
STRUGGLING TO RECOVER LOST SALES FROM ABANDON CARTS OR CUSTOMER RETENTION?
Abandoned cart flows can be a significant source of lost revenue for e-commerce businesses. The silver lining? We set up targeted abandoned cart emails that remind customers of their interest in the product and encourage them to complete the transaction. With an average open rate of 45%, abandoned cart emails are an easy and incredibly effective way to recover lost sales.
Retention is key to success of any business. Our team of experts will create personalized and relevant email campaigns to help keep your customers engaged with your brand. It's been proven that sending product recommendations and special offers, will increase loyalty and repeat business.
RE-ENGAGE YOUR CASH FLOW
Win-back emails are your ace in the hole to re-engage with customers who have lapsed. Because these customers are already familiar with and trust your brand, it's easier to "win them back".
Using advanced analytics tools to track the performance of your campaigns allows for data-driven decisions that drive growth and increase revenue. Our expertise in audience segmentation and targeting sets the stage for us to deliver the information your audience wants in unique and aesthetic ways.
FREQUENTLY ASKED QUESTIONS
How will the you handle the design and layout of the emails?
We first define the objective and target audience, as well as, it simple and visually appealing, use eye-catching images, use whitespace effectively, optimize for mobile devices, test and optimize based on performance data.
A beautifully designed email is worth the time investment and effort in order to be successful.
What is your approach to list segmentation and targeting?
Yes, Facebook ads can be highly effective for businesses of all sizes and industries. With over 2.9 billion monthly active users, Facebook provides a massive audience for businesses to reach with their advertising messages.
Facebook's advanced targeting capabilities allow businesses to target specific demographics, interests, behaviors, and locations, ensuring that their ads are seen by the right people at the right time. Additionally, Facebook's ad platform provides robust analytics and reporting tools, allowing businesses to measure the performance of their ads and optimize them for better results.
How often will the agency communicate with us about the progress of the email marketing campaigns?
We firmly believe that communication is the key to success in any area of life.
Each brand is different. Some prefer daily updates, weekly or monthly. No matter what, you can expect to see reporting from us on a weekly and monthy basis.
We find that doing this ensures trust, productivity, and a truly collaboritive effort.
How will adirectly® measure the success of the email marketing campaigns?
There are a few different ways we can determine the success of email campaigns such as: open rates, click-through rates, conversion rates, and revenue generated.
We also track metrics such as: bounce rate, unsubscribe rate, and spam complaints to evaluate the health of the email list and ensure email deliverability.
A large component of this is analyzing the data to gain insights into what is working and what can be improved for future email campaigns.
What is your approach to email deliverability and ensuring emails don't end up in spam folders?
The best practices include: maintaining a clean email list, avoiding spam trigger words, using a clear and relevant subject line, personalizing the email, and including an easy-to-find unsubscribe link.
We take care in maintaining email deliverability metrics and take corrective action if necessary, such as removing inactive subscribers, improving email content, and adjusting email sending frequency.
